For childcare services across Ireland

Parents in your area are searching for childcare right now. They just can't find you.

Simple, on-brand websites built specifically for childcare services, designed to get you found on Google, fill your places, and stop quietly losing enrolments to people with worse services and better websites.

Book a free 15-min call → See the Keen Kidz story
15+ places filled in 6 months · Keen Kidz, Waterford
10+ enquiries per week · zero ad spend
2–3 weeks from chat to live website
No paid ads
Fully booked In 6 months
Real Result · Keen Kidz Childcare
From her lowest in 15 years to fully booked, without a cent on ads.
27
Sept '25 · Lowest ever
→
42
Sept '26 · Fully booked
Marion O'Sullivan, Keen Kidz, Waterford
15 years in childcare
Crèches Childminders Montessori After-school clubs Childcare services
The Quiet Problem

You're great at what you do. Parents just can't find you.

The parents who find you love you. Their kids are happy, settled, thriving.

But here's the thing, most parents never get that far. Because when they search for childcare in your area, you don't show up.

No website. No Google listing. Nothing for them to find.

So they go with whoever does show up. Not because that service is better than yours. Just because it was visible and you weren't.

"You're losing places to people with worse services and better websites. And that's a problem worth fixing."
A Real Story

From her lowest in 15 years to fully booked.

How my mam went from her lowest numbers in 15 years to fully booked, without spending a cent on ads.

My mam has run Keen Kidz childcare in Waterford for over 15 years. She's brilliant at her job. Always has been.

But last September, she had just 27 of her 42 places filled. The lowest she'd ever been.

Nothing had changed about her service. The kids were happy. The parents who were there loved her. But fewer new parents were finding her, because everyone had moved to searching online, and she had nothing for them to find.

No website. No Google listing. Just word of mouth and hope.

So I built her a simple website. Nothing fancy, just clear information about her service, real photos, and the kind of page that shows up when a parent types "childcare near me" into Google. I set up her Google Business Profile so she appeared on Maps. Made sure everything was connected so Google would actually show her to local parents.

She went from invisible to fully booked in six months. Not because anything changed about how she runs her service. Just because parents could finally find her.

— Shannon
The Numbers
No ads. No agency. Just a proper website and a Google profile.
  • September
    2025
    Lowest in 15 years
    27/42
  • May
    2026
    After 6 months live
    34/42
  • September
    2026
    Fully booked
    42/42
10+ enquiries every week
Zero ad spend
What You Get

Everything is built for you. You pick the package that fits.

Three honest options. No tech jargon. No surprise invoices. The exact price is shared on your free call, built around what your service actually needs.

Package 01
The Foundation

The essentials to get you visible online. Everything you need to start showing up when parents search.

Included
  • Your own website A clean, professional site that tells parents everything they need to know, written and designed to show up in Google search results for your area.
  • Your domain name Your own web address (yourservicename.ie). I register it, set it up, and connect it to your site. It's yours to keep.
  • Inbox setup A professional email address connected to your domain (hello@yourservicename.ie), so parent enquiries land somewhere clean and on-brand.

Pricing shared on the call · LEB grant eligible

Book a free call →
Most chosen
Package 02
The Foundation + Pick & Mix

Everything in The Foundation, plus extra services of your choice to give parents another reason to find you.

Pick & mix your extras
  • Professional photos I travel to your setting and photograph your space. Real photos, not stock images.
  • Google Business Profile Your listing on Google Maps, set up, optimised, and connected to your new website.
  • Blog articles A series of articles I write and post for you that help Google understand what you do.
  • CRM setup A simple system to track enquiries, follow up, and manage your waiting list.
  • WhatsApp Business A professional WhatsApp profile so parent enquiries come through clean and organised.
  • Brand guidelines A simple brand document with your colours, fonts and logo usage so everything you create looks like the same service.

Pricing shared on the call · LEB grant eligible

Book a free call →
Package 03
The Works

Everything. The full setup, nothing left out. For services ready to dominate their local area.

All included
  • Your website
  • Your domain name
  • Professional photosAt your setting
  • Google Business ProfileSet up or linked
  • Blog articlesWritten and posted
  • CRM setupEnquiries + waiting list
  • WhatsApp BusinessParent communication
  • Brand guidelinesColours, fonts, logo usage
  • Testimonial pack A done-for-you system to collect Google reviews from parents, on autopilot.

Pricing shared on the call · LEB grant eligible

Book a free call →
Worth Knowing

The Local Enterprise Board offers a €5,000 grant for digital upgrades.

A website, Google profile, and professional photography all qualify. Several of the services I offer fall squarely within what the grant covers, and a number of clients have used it to cover the full cost of their setup. I can point you in the right direction on how to apply. It's worth a conversation.

Ask me about the grant →
The Timing Argument

The part most people don't think about until it's too late.

You already know when parents start looking for September places. It's June and July. By the time August comes around, the decisions are made.

Here's what you might not know: when a website goes live, Google doesn't show it to anyone straight away. It takes 8–12 weeks for Google to find your site, index it, and start putting it in front of people who search.

That means if you start now, you're visible by the time parents are actively searching for September. If you wait another month or two, you won't show up until the decisions have already been made.

My mam's timeline worked because we started in spring. If we'd started six weeks later, she would have missed the entire intake window.

The build takes 2–3 weeks on my end. But Google's clock starts the day we go live, and that clock doesn't speed up for anyone.

What 12 weeks looks like in real terms.

Week 1–3
The build. I design, write and build your website while you carry on running your service.
Week 4
Go live. The site launches. Google's clock starts ticking.
Week 5–8
Indexing. Google finds your site and starts learning what you do.
Week 9–12
Visible. Parents searching for childcare in your area start seeing your name. Enquiries arrive directly.
How It Works

Three steps. I do the heavy lifting.

No tech speak. No homework. Just a conversation, a build, and parents finding you on Google.

01

Book a free 15-minute call

We talk about your service, what you need, and whether this is the right fit. No pressure, no jargon, no tech speak. Just a conversation.

02

I build everything

Website, Google profile, photos, the lot, depending on the package you choose. Takes 2–3 weeks. You don't need to do anything technical. I'll ask a few questions about your service and take it from there.

03

Parents start finding you

Once we're live, Google begins indexing your site. Within 8–12 weeks, parents searching for childcare in your area start seeing your name. Enquiries come straight to you.

Ready to talk about it?

A free 15-minute call. No hard sell.

Book a free 15-minute call and I'll walk you through exactly what this would look like for your service. No commitment, no hard sell, just an honest conversation about whether it makes sense for you.

Book your free call →
15 minutes · No prep needed
Questions You Might Have

The honest bits.

If yours isn't here, send me a message and I'll come back to you within 24 hours.

How much does it cost?

I have three packages depending on what you need, starting from a simple website and domain, up to The Works with photos, Google profile, blog content, CRM, WhatsApp, and a review system. I'll give you a clear number on our call with no hidden fees or surprises. I work with childminders and childcare services specifically, so my prices reflect that, not web agency prices.

Worth knowing: the Local Enterprise Board offers a €5,000 grant for digital upgrades to your business, and what I do qualifies. I can walk you through how to apply on our call if you're interested. Some of my clients use the grant to cover the full cost.

What's the difference between the packages?

Every package includes a professional website, your own domain and inbox setup, that's the foundation. Package 2 (Pick & Mix) lets you choose extras like professional photos, Google Business Profile, blog articles, CRM, WhatsApp setup or brand guidelines. Package 3, The Works, includes everything plus a system for collecting parent reviews. I'll help you figure out which one makes sense for your situation on the call. No pressure to go for the biggest option.

I'm not great with technology, is this going to be complicated for me?

Not even slightly. If you can answer a few questions about your service over a phone call, you have all the technical skill this requires. I handle everything, the website, the domain, Google, CRM, WhatsApp, all of it. You don't need to learn anything or log into anything you're not comfortable with.

What do I actually need to provide?

Your time for a short call so I can understand your service, and access to your setting for photos if you choose a package that includes them. That's genuinely it. I write the content, take the photos, choose the design, set up Google, the lot. If you have a logo or specific colours you use, great. If not, we figure that out together.

What if I'm nearly full already, do I really need a website?

This is actually the best time to do it. Right now you don't need enquiries desperately, which means you can be selective. But more importantly: if you ever lose a few families (kids starting school, families moving), you won't be scrambling to fill places from scratch. A website that's already ranking on Google means the enquiries are there when you need them.

My mam was nearly full when her website was built. Now she has a waiting list. That's a different feeling entirely.

What's a CRM and do I actually need one?

It stands for Customer Relationship Management, but in plain English, it's a simple system that keeps track of who's enquired, who you've spoken to, and who's on your waiting list. No more forgetting to reply to someone or losing a parent's details in your text messages. I set it up for you and show you how it works. It takes five minutes a day to use, if even.

What happens after the website is built? Do I have to maintain it?

No. I don't build it and disappear. Your site doesn't need constant attention, it'll work quietly in the background bringing enquiries. But if you ever need something updated (new photos, changed hours, additional information), I'm here. You're not on your own with this.

Can I see an example of what I'd get?

Yes, have a look at Keen Kidz. That's my mam's site. Clean, simple, shows up on Google, and brings her 10+ enquiries a week now without any ads. Yours would be similar in quality but completely tailored to your service, your space, and your area.

CTA · Send a message

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No problem. Fill in the form and I'll get back to you within 24 hours.

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Prefer to email directly? hello@coloursbyshannon.ie